• Hawaiian Airlines Careers, Honolulu | Coordinator, Direct & Email Marketing Job

    Location Honolulu, HI, USA
    Posted

    Job Description

    Duties and Responsibilities

    Your main responsibilities in this role include the following:

    • Responsible for deployment of email campaigns from start to finish

    • Work directly with internal/external partners to coordinate campaign development

    • Execute marketing strategies through written creative briefs and business requirement documents

    • Ensure accuracy (spelling, grammar, price points, brand standards, testing and segmentation) is properly implemented within email campaigns

    • Track and generate performance reports for email campaigns

    • Works closely with other departments to understand and develop necessary data infrastructures for complex audience targeting

    • Involved in strategy meetings for overall email campaigns

    • Serve as email marketing business partner and channel matter expert

    • Support other department programs as directed

    • Other duties as assigned


    Job Requirements

    • High school diploma or equivalent education

    • Experience in email marketing with mid to large company or email agency

    • Content development or editing experience

    • Excellent written and oral communication skills

    • Basic understanding of data marketing best practices

    • Understanding of email marketing systems and technologies

    • Able to manager and execute from a list of varying assigned tasks

    • Preferred Qualifications

    • Experience managing multi-variate testing campaigns, reporting, and analysis to optimize email performance

    • Experience with real-time send optimization technology platforms

    • Experience with email HTML coding, data payload based email deployments, and database integrations

    Job Details

    Company: Hawaiian Airlines

    Employment Type: Full-time

    Job Location: Honolulu, HI, USA

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